August 6, 2020

In 2017 we started Mystery Shopping and Door to Door Shadowing F2F suppliers and inhouse teams. Some charities would employ our services when they felt there was an urgent issue and others as a permanent fixture to maintain the levels of oversight required to run a com...

February 28, 2020

Why the ‘war on the waist’ is a lesson for fundraising managers when weight and age are used as proxies for the health of a body and f2f program respectively.

With the FIA Conf 2020 drawing to a close, attendees would have learned a lot about fundraising innovations and...

December 17, 2019

Direct marketers and copywriters will be screaming at us to stop. In November we write a blog about Epicurus and this month it’s all about Newton’s laws of motion. Whatever happened to writing at a 6th grade level?! Well, in our defence, we have no defence. But if I we...

October 30, 2019

We were once a family of subsistence-fundraising farmers. We harvested enough donors to meet the day-to-day need and put some away for a rainy day. We survived on a land that bore low hanging face-to-face fundraising fruit.

We picked this fruit, fed our beneficiaries a...

August 3, 2019

There is one question that has puzzled me for the past week - Is it possible to run a direct employment-only model f2f fundraising agency in Australia in 2019?

I’m having trouble naming a f2f supplier who only employs their own staff. Much like the compliant employment...

July 18, 2019

Thwack was the sound that a clutch of paper pledges made when proudly slapped onto the desk of my manager.

Between 2005 and 2008 - my peak fundraising years, thwack was my favourite sound. Sadly, this noise can no longer be heard as its successor would make a crack perf...

April 7, 2019

Two years ago, I kept hearing the same problem fall from the lips of my clients. They were told by me and others to move their f2f campaign to the doors as the attrition tends to be better than that of its street and private site cousins, but this led to an unforeseen...

March 24, 2019

When pasted into a budget, face-to-face fundraising is thought of as a high-volume low-value fundraising channel. A tap to turn on and off to refill your donor base.

We know that fifteen-to-twenty percent of new donors will never successfully debit, and we make very lit...

March 13, 2019

This is, without doubt or hyperbole, the most dangerous time for face-to-face fundraising. We have recently witnessed the end of a fundraising institution in the UK that has seen more than 600 fundraisers lose their jobs, and, among other things, seen increased regulat...

February 16, 2019

They’ve done it again” exclaimed Janet, the RG Manager of a major national charity, as she read an email from the latest bitter recipient of an unwanted charity knocker at her door.

Bill, this lady had three fundraisers knocking on her door last night. THREE! They we...

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