Ken Burnett, in his book the Zen of Fundraising, teaches us, that as fundraisers, we should strive to be 15 minutes ahead. This mindset allows us to step back from being the master innovators of massive change and enforces the idea that we should do the best with what is currently available to us. If we use present technologies like electronic data capture devices at acquisition, balanced with basic CRM logic, a well-trained supporter care team and intuitive general artificia