I’m going to start this post with an unapologetically indulgent and broad statement. One of my favourite things about being human is our internal battles against our natural instincts. I was raised with a set of ethics and prejudices formed, like many people, by my family, friends, community, schools, country, digested media, survival instincts and with one religious and one atheist parent. I have learned to stop accepting the last thing I heard as fact and have discovered th
After having a conversation with a senior manager of a top-tier f2f agency, my imagination was sparked to poke and prod a fundraising assumption that might need to be pushed and popped. Today’s myth to be busted is that 20% of your newly acquired f2f donors will never successfully debit. Yes, around one-fifth of most agencies’ donors suffer this fate (excluding instant debits)of which the vast majority will be declined cards, but it does not have to be this way, and making th
To those Australian fundraisers who have a wider portfolio than just F2F, I hope that your tax appeals are warming up nicely and you’re ready for the big day (which looks like it’ll be a late one on Friday 29th). For the rest of us singled-minded fundraisers, let’s bask in the knowledge that our budgets and forecasts are handed in and awaiting approval. Now here’s an article that might, much like the hopeless husband hurriedly hopping to the petrol station on the morning of h
More than 2 million Australians will receive a pay rise of 3.5% from July 1st. This means that the new minimum wage will be $18.29 per hour or $22.86 for casual workers and will have a direct impact on the profitability of our F2F suppliers and potentially on the cost per acquisition (CPA) of our f2f pledges. For those agencies that have just begun to directly employ or pay a base wage to their fundraisers, this will be tough to stomach. Managing their employees just got 3.5%
In a break from tradition, I will start this article with a geographical update as I feel that distance from the Australian media is giving me renewed vigour to speak out against hyperbolic nonsense.
I’m writing this piece from the Eurostar in Paris as we await departure back to London. I was raised in the UK with fierce and cutting British tabloids venting isms and bile from coast to coast and it appears that this lack of newsworthiness has followed me across the globe to m